Workshop in Tokyo / by bruno bicalho


Last week, I was in Tokyo helping the Japanese team from TBWA\Hakuhodo on the next AIG Insurance campaign. Led by CCO Hidekazu Sato and the CD Takahiro Hosoda, it was an exciting brief, as it involves the All Blacks and the 2019 Rugby World Cup, that will take place in Japan.

It was very inspiring to be working and sharing with people from such a different culture. And when the vibe is good, the final work follows. So hopefully we will be having a new production coming soon.